I&M Bank has taken a significant step forward in rewarding its loyal customers with the launch of I&M Milele Rewards. This innovative loyalty program, developed in partnership with Mastercard, offers a more comprehensive and flexible rewards experience compared to its predecessor.
A Rewarding Journey
The new program empowers I&M Bank debit and credit cardholders to earn up to 2% back on their spending. What sets I&M Milele Rewards apart is its unique 100% payout conversion rate, meaning that every reward point earned can be directly redeemed for Kenyan shillings.
By collaborating with ICC, a global leader in customer engagement solutions, I&M Bank has optimised the program to deliver tailored rewards and experiences. This strategic partnership ensures that customers receive personalised offers and benefits that align with their preferences.
A Commitment to Customer Centricity
I&M Bank CEO, Mr. Gul Khan, emphasised the bank’s dedication to customer satisfaction. “At I&M Bank, we are committed to providing innovative solutions that meet the evolving needs of our customers,” he said. “I&M Milele Rewards is a testament to this commitment, offering a comprehensive rewards program that delivers real value.”
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Key Features of I&M Milele Rewards
- Exclusive Rewards: Customers can earn Milele Points on every purchase made with their I&M Bank credit or debit card.
- Flexible Redemption: Redeem points for a variety of rewards, including travel, shopping, dining, and more.
- Strategic Partnerships: I&M Bank has partnered with numerous merchants to offer exclusive discounts and promotions to its customers.
- User-Friendly Platform: The I&M Milele Rewards platform is easy to use and allows customers to track their points, redeem rewards, and stay updated on the latest offers.
A Rewarding Partnership
Shehryar Ali, Senior Vice President and Country Manager for East Africa and Indian Ocean Islands at Mastercard, expressed enthusiasm about the partnership.
He highlighted the importance of rewards and benefits in today’s competitive market, emphasising their role in providing value and flexibility to consumers and small businesses.
By collaborating with I&M Bank, Mastercard aims to deliver a superior customer experience through the Milele Rewards program. This partnership highlights both companies’ commitment to providing innovative payment solutions that meet the evolving needs of customers.
I&M Bank offers a variety of services across East Africa, including I&M Bank Kenya, I&M Bank Rwanda, and I&M Bank Uganda. Customers can easily access their accounts through the I&M Bank login portal, ensuring a seamless banking experience.
For those interested in exchanging currencies, I&M Bank exchange rates are competitive and available for review on their platforms. Additionally, I&M Bank online account opening has made it easier for individuals to start banking with the institution, providing a quick and efficient process.
Whether you’re in Kenya, Rwanda, or Uganda, I&M Bank continues to provide reliable banking solutions to its clients.
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The Future of Banking
The I&M Milele Rewards program represents a significant step forward in the Kenyan banking sector. By offering a diverse range of rewards and benefits, I&M Bank is setting a new standard for customer engagement and loyalty.
This initiative not only enhances the overall banking experience but also positions I&M Bank as a leading provider of financial solutions in the region.
As technology continues to shape the financial landscape, partnerships like the one between I&M Bank and Mastercard will play a crucial role in driving innovation and delivering exceptional customer experiences.