Safaricom Ethiopia Telecommunications PLC has officially relaunched its Fibre-to-the-Home (FTTH) service under the new brand name Bet-WiFi.
The updated offering features enhanced system capabilities and greater affordability, aimed at expanding access to high-quality broadband in urban residential areas across Ethiopia.
The relaunch was announced at Summit Condominiums in Addis Ababa, where the company has initiated market activation activities, including door-to-door sales.
The rollout will progressively extend to additional condominium developments across the capital in the coming weeks as part of a broader expansion strategy.

Key Features of the Relaunched Service
The new Bet-WiFi service introduces several improvements designed to address affordability and service quality challenges:
- Enhanced System Capabilities: Upgraded network infrastructure to deliver more reliable and consistent broadband performance.
- Greater Affordability: Revised pricing structures to make high-speed internet more accessible to urban households.
- Wullo Package: A newly designed residential package that offers reliable connectivity tailored specifically for home users, balancing speed, stability, and cost-effectiveness.
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These enhancements are intended to meet the growing demand for quality broadband in Ethiopia’s expanding urban residential segments, particularly in condominium developments.
Strategic Significance for Safaricom Ethiopia
The relaunch of Bet-WiFi represents a significant step in Safaricom Ethiopia’s connectivity strategy. By focusing on fibre-to-the-home technology, the company aims to:
- Deepen broadband penetration in urban areas.
- Improve overall customer experience through more consistent and affordable services.
- Support Ethiopia’s national digital transformation agenda by expanding high-quality internet access.
The initiative also demonstrates Safaricom Ethiopia’s commitment to investing in modern digital infrastructure as it continues to build its presence in the Ethiopian telecommunications market.
Looking Ahead
Safaricom Ethiopia’s relaunch of its Fibre-to-the-Home service as Bet-WiFi, supported by the new Wullo Package, marks the next phase in the company’s strategy to enhance residential broadband connectivity.
The focus on affordability, reliability, and targeted rollout in condominium developments positions the service to meet the evolving needs of Ethiopian households.
This development strengthens Safaricom Ethiopia’s role in supporting the country’s digital infrastructure goals and expanding access to quality internet services.
Safaricom Ethiopia Overview
Safaricom Ethiopia offers mobile voice, data, and 4G internet services across Ethiopia.
Safaricom Ethiopia call center
Customer care: 990 (from Safaricom Ethiopia line) or +251 700 999 000.
Safaricom Ethiopia number check
Dial *106# to check your phone number.
Safaricom Ethiopia code
- Main USSD menu: *999#
- Balance check: *101#
- Data bundles: *777#
Safaricom Ethiopia WiFi
Offers home internet and MiFi devices with 4G wireless broadband.
Safaricom Ethiopia internet packages
Includes daily, weekly, and monthly data bundles for prepaid customers.
Safaricom Ethiopia unlimited internet packages
Available as home broadband plans with capped fair-usage speeds after thresholds.
Safaricom Ethiopia website
Visit: safaricom.et for bundles, coverage, and account services.







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