ThriveAgric, a pioneering Nigerian agritech company, has joined forces with Visa to expand its reach and empower even more smallholder farmers across the country. This strategic partnership is set to unlock a new wave of financial inclusion and technological innovation for Kenya’s agricultural sector.

Boosting Yields and Incomes for 10,000 Farmers

ThriveAgric’s mission is clear: to build a network of profitable African farmers, ensuring food security for all. Through their innovative approach, they’ve already transformed the lives of over 800,000 farmers in Nigeria and Ghana.

Now, their sights are set on Kenya, with plans to establish hubs in five key counties: Busia, Homabay, Migori, Nandi, and Narok. These hubs will serve as vital learning centres, providing farmers with access to training sessions, essential inputs, and the latest farming techniques.

The partnership with Visa is a game-changer. By leveraging Visa’s global network, ThriveAgric aims to reach 10,000 Kenyan farmers, equipping them with the financial tools they need to thrive. This includes access to bank accounts and Visa cards, encouraging greater financial literacy and inclusion.

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More Than Just Money: A Holistic Approach to Food Security

While financial empowerment is crucial, ThriveAgric goes beyond simply providing loans. They understand the complexities of agriculture and offer a comprehensive support system:

Access to Capital: Smallholder farmers often struggle to secure funding for essential inputs like seeds and fertilisers. ThriveAgric bridges this gap by providing access to credit, allowing farmers to invest in their crops and maximise their yields.
Data-Driven Techniques: ThriveAgric leverages innovative technology to provide farmers with valuable data and best practices. This empowers them to make informed decisions, optimise their farming methods, and ultimately increase their productivity.
Premium Market Access: Connecting farmers directly to local and even global markets ensures they receive competitive prices for their produce. This eliminates exploitative middlemen and allows farmers to earn a fair return on their investment.

Building a Sustainable Future for African Agriculture

ThriveAgric’s vision extends far beyond individual farmers. They see the potential for a food-secure Africa where smallholder farmers become the backbone of a thriving agricultural sector. Their impact is measurable:

Over 1.5 million tonnes of grains were produced and traded.
400,000+ hectares cultivated
Over 9,000 jobs were created.

These numbers paint a picture of a more prosperous Africa, where rural communities flourish and food insecurity becomes a thing of the past.

A Model for Success: ThriveAgric’s Theory of Change

ThriveAgric’s success is based on a simple yet powerful theory: empower smallholder farmers by giving them the resources they need to succeed. This includes access to capital, expert advice, and fair market access.

By equipping farmers with these tools, they can cultivate high-yield crops, build stronger economies, and ultimately feed a continent.

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The Road Ahead: Building the Largest Network of Profitable Farmers

The partnership between ThriveAgric and Visa signifies a significant step towards a food-secure future for Kenya and Africa as a whole.

With their combined expertise and resources, they are positioned to empower millions of smallholder farmers, transforming the agricultural landscape and ensuring a brighter future for all.

Stay tuned for more information on how to connect with ThriveAgric and become part of their growing network of successful farmers. Together, we can build a stronger, more sustainable future for African agriculture.